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In 2016, Intellimize began with an idea that the most effective web experiences would be personalized to the visitor. For example, when a potential customer from a Fortune 500 company visits your Accounting SaaS startup website they should automagically see case studies tuned to their persona, not the latest SMB customer logos. They were absolutely correct and one of the largest website builder tools agreed as well. That’s why we’re excited by Webflow’s recent acquisition of Intellimize - it gives the team and product a chance to reach scale impact very quickly.
Congrats to the Intellimize founders - you were a joy to work with - and to their new Webflow colleagues, who are getting a seasoned, smart, and hardworking team.