Masterful Acquired by Moloco to Accelerate AI Marketing Vision

January 15, 2025

AI is moving rapidly into every industry - and in marketing the velocity is especially high. That’s why Masterful is joining Moloco, one of the leaders in machine learning powered advertising solutions. In Masterful CEO Tom Rikert’s own words:

Over the past 6 years, Moloco has become one of the fastest growing ad tech companies in history (100X growth), with billions in ad spend across 3 products. We’re excited to join this rocket ship with our team and technology, and we saw so many synergies: huge customer empathy, deep ML experience, and a product-driven culture. Over the years I’ve also seen some of my most talented former colleagues join Moloco. Knowing them, I can also say it’s not just a high-performance team, but also a company full of good human beings.

Congratulations to Tom and team! We know they will have a huge impact at Moloco.